Industrial Strength Branding.
BrandLab comes from humble blue collar roots, from a working class culture and the embedded underlying hard work ethic that comes along with that. We can swing a hammer and fix a broken fuel line, but we also know this dedication to the craft of building and working with our hands is a deeper thing than just being resourceful.
We may not be getting our hands dirty on with a shovel or making the products on your manufacturing lines, but we understand how construction and manufacturing work. We’ve been involved in it since our start in 2000, working with home builders, manufacturing companies and those industry partners we’ve helped along the way. Because we come from this world of construction and building, we not only understand the process of your company and what you create, but strive to explore the reason why you do what you do. We also are not your typical designer who looks baffled at the idea of how everyday products work or too aloof to attack the design problem you face. Its hard work to us and we treat it as a craftsman does.
We also feel it’s more important to create brands for our clients that stand the test of time rather than beating a path to the trendy and forgotten. It’s what drives us as an agency and it’s a difference in our thinking and executions. It’s easy to make a design or a website. Anyone can do that anymore with a few clicks of a mouse and a credit card. What we do is more than that. We create lasting brands built to stand the test of time and digital executions to reinforce this brand voice.
Brands live and die by how we represent them, and your company is no different. We dive deeper into the psychology and archetype of your brand to create a unique personality and attitude that speaks out loud to what your company can be. In all communications, no matter the media or platform.
We will live and breath your brand until it’s living and breathing and thriving all on its own. We will be unbridled in our thinking, though highly disciplined in working strategically and collaboratively to arrive at solutions that are unexpected but wonderfully appropriate.
We will keep our promises, obsess the details, and be your partner every step of the way.
Building a brand
starts with a set of plans.
We make the complex simple through digital strategy and design. We create products, platforms and campaigns that move products as well as culture.
User Interface Design
User Experience Design
Social Media Strategy
eCommerce / Retail
Web Apps / Products
We design with a purpose, to help brands engage their consumer so they can build awareness, create conversation and drive brand consideration.
Design / Visual Language
Advertising / Campaigns
Branded Video / Photography
Messaging / Voice
Branding Guidelines & Toolkits
Retail and Environmental Design