Fortifiber.com website redesign and e-commerce product library.

Full redesign of website and e-ccomerce style solution for huge product listing catalog. By creating the “Fortifinder”, we were able to use mega menu navigation and  implement a sequential product elimination based on the end user application to narrow down the possible results and show products specific to the users selections. Full products listing, individual product landing pages with full specifications line tear sheets / sales sheets, product videos, product images and descriptions of end use details.

Library of over 200 construction products included in the website build, with sales sheets, specifications documents, installation videos and a finished project gallery were created as well. Fortifiber was eventually bought out by the Henry Corporation and all their branded products and website were rolled into the larger Henry brand.